There’s a BIG reason I tell every one of my girlfriends about Paula’s Choice. This beauty company is just awesome. What makes up the awesome? Here let me give you the list:
Skin Beautifying Ingredients
Let me be blunt: PC’s makeup and skin care products contain ZERO bullshit. No fragrance, no irritations, no hyped up compounds, etc. What they do contain is simple and super effective ingredients that cleanse, treat, and beautify your skin every time you use them. The formulations are sound, there’s no extra fluff to make it sound magical and exotic. Just stuff that gets the job done.
This is huge in the beauty industry where practically every company goes on and on about miracle essence of armadillo this or product x moisturizes your face into the next century that. When 9 times out of 10 the amazing ingredients they are trying to bamboozle you with are the least concentrated and everything else is just filler.
Paula’s Choice has stuff that works, plain and simple.
Beautifully Affordable
Because Paula is smart and caring and loves us she’s made her line wonderfully cheap. Okay maybe it’s not all about her loving us since these effective ingredients just happen to be cheap too but all the better! And because she’s not sending people out to milk exotic critters to get those hyped up ingredients that really don’t do all that much anyway she’s not wasting your money. You get to spend your hard earned glamor dollars on a very sound beauty line. Sure she doesn’t have celebrity endorsements or a slick ad campaign. She does really care about the every day real woman and the ability to maintain her own beauty with ease. That brings me to one of my favorite reasons for awesomeness:
Huge Sizes!
I have a bottle of cleanser that has lasted me a whole year and a half! That alone is fantastic even though I love shopping for beauty products. Actually I’d much rather make my skin care purchases a couple times a year and makeup purchases whenever I want – more fun that way isn’t it?
With most of PC’s products the term “a little goes a long way” applies, though there are some specialty products that get used up fairly quick. But because they are so cheap…ahem…affordable it makes restocking easy and painless. What matters is the stuff you use every day – cleansers, body wash, toners, even moisturizers – last a good long time. NO other beauty line seems to give the option to in effect buy in “bulk” like PC does.
Beautifully Informative
In addition to having a great line of products Paula’s also made sure her customers know all about using them. She’s open about the formulation and lists not only what each product contains but also what it’s purpose is. She’s got a series of tutorials about using her products too which are very helpful.
Also her website and companion member site Beautypedia contain thousands of articles and information on ingredients, products from other lines, reviews, and developing research. Just peruse through it and you’ll be a cute beauty nerd in no time!
So with all that awesome stuff what isn’t to like about Paula’s Choice? Well her makeup line is pretty conservative and kind of small. And don’t go looking to her for innovative ways of getting that makeup on your face (she feels lining your inner eyelid is bad…which a bajillion glamazons do anyway without much hazard). But do get her skin care and do use it regularly – your face will thank you :) mine has!(via Paula’s Choice)